Trusted PPC Agency for Trades and Home Services
We only run ads for trades, and we’ve done it for nine years across the UK and Ireland. That focus means every lead you get can be traced back to the exact click that made it.
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★ 4.9/5 on Google
from verified trade owners
120+
Trades Scaled
9/10
Clients Renew
Recent Success Stories
931
Leads in the last 3 months
Going Solar
Generated 931 solar leads at just €13 per lead on €12.1k spend over 3 months, far below the typical €30 to €80 CPL for solar.
698
Leads in the last 3 months
Coretech Plumbing
Coretech Plumbing generated 698 leads at €17 per lead on €11.8k spend over 3 months, well below the typical €40 to €100+ CPL for plumbing services.
View case study →
232
Leads in the last 3 months
Unique Electrical
Unique Electrical generated 232 leads at €19 per lead on €4.5k spend over 3 months, a strong CPL for the electrical trade.
Real Accounts. Real Screenshots.
Going Solar
Unique Electrical
Cortech Plumbing
The results above come from these trades businesses
Plenty of Clicks. Hardly Any Jobs. Sound Familiar?
Typical Agency
- Learns your trade using your budget
- Targets broad keywords that attract bargain-hunters
- Sends every click to your homepage
- Reports on clicks and impressions, not jobs
- Locks you into a long contract
Social Gravity
TRADES ONLY
- Knows your trade from nine years in it
- Targets high-intent, ready-to-book searches
- Sends each click to a dedicated landing page
- Reports on booked jobs and cost per lead
- Works month to month, cancel anytime
What We Do in the First 30 Days
Here’s exactly what lands in your first month, week by week.
Day 1
Free Audit
We show you where your budget is leaking, before you pay us anything.
Day 7-10
Ads Go Live
Account, tracking and landing pages built. Campaigns launched.
Day 14–21
First Leads
Calls and quote requests, each one tracked to the keyword that produced it.
Day 30
See Numbers
Spend, leads & cost per lead in your live dashboard.
Four Ways We Run Your Google Ads
Search Ads
Your business at the top of Google when someone in your service area searches for exactly what you do.
Local Services Ads
The Google Guaranteed badge above regular search ads. Pay per lead rather than per click, with reviews shown up front.
Performance Max
Automated campaigns across Search, YouTube, Gmail and Display.
Display & Retargeting
Visual ads that follow up with people who visited your site but didn't enquire.
Inside Every Campaign We Run
- Keyword research
- Keyword expansion
- Negative keyword additions
- Ad copy split testing
- Bid adjustments
- Budget adjustments
- Quality Score improvements
- Geo-targeting
- Day-parting
- Scheduling
- Device bid modifiers
- Landing page A/B testing
- Call tracking
- Recording review
- Form tracking
- Conversion tracking
- Lead quality feedback loops
- Competitor monitoring
Google Ads For Your Trade
Our PPC Pricing to Match Your Ad Spend
You fund the ads, we manage them for one fixed fee. Cancel with a month’s notice, no questions asked.
Start Ads
Manages up to £1,000/mo ad spend
- Search, Display & Performance Max
- Up to 2 landing pages
- Conversion & call tracking
- Weekly optimisation & reporting
Growth Ads
Manages up to £3,000/mo ad spend
- Everything in Start Ads
- Up to 5 landing pages
- Google Guaranteed (LSA) management
- Retargeting campaigns
Dominate Ads
Unlimited ad spend managed
- Everything in Growth Ads
- Unlimited landing pages
- Full multi-campaign coverage
- For dominating your local market
What Our Happy Customers Say About Us
Customer Reviews on Google
4.9 rating of 42 reviews
Far out and thank you for making my website on google top 10 ranks and sales haven’t been this great.
SOCIAL GRAVITY all the way.
The team very professional & genuine. It’s apparent that they are hard at work figuring out how to do more for your company.
I am impressed the way Social Gravity helps grow the business through various channels such as SEO, content marketing etc. Fahad & his team are simply amazing.
Thank you Social Gravity!
The social gravity team are great! They made me a great website that I am delighted with. As whole they are very patient, as I was slow to get some things done. But they worked through it with me the whole time. Very responsive to any issues I had and have great after care, post job! Which was nice to see!
Social Gravity for SEO and Adwords.
We have worked with Social Gravity on optimizing our website, SEO and Google ads. Thanks to their efforts they have increased our sales leads dramatically! Fahad and his team are very responsive and provide great results.
Frequently Asked Questions
How much does a PPC agency charge in the UK?
Most UK PPC agencies charge either a flat monthly management fee or a percentage of your ad spend. Social Gravity work on a flat fee that starts at £600 +VAT a month and scales with how much you spend on ads, so your cost stays predictable. There is no markup on your budget and no setup fee.
What does a PPC agency actually do for your business?
A PPC agency runs your paid ads on Google so you show up the moment someone searches for what you offer. That means building the campaigns, writing the ads, sending clicks to the right landing pages, and adjusting everything weekly to bring the cost of each enquiry down. The aim is straightforward: more booked jobs for less wasted spend.
What is included in monthly PPC management?
Monthly PPC management covers everything that keeps your ads working: keyword research, negative keywords, ad testing, bid and budget changes, landing page tweaks, and full call and conversion tracking. You also get regular reporting on spend, leads and cost per lead. You stay on the tools while we run the account.
Do you pay for Google ad spend separately from the agency fee?
Yes. Your ad spend goes straight to Google, and you pay us a separate flat fee to manage it. We never mark up your budget or take a cut of your spend, so you always know exactly what goes to ads and what goes to management.
How long does PPC take to start bringing in leads?
PPC is the fastest way to get leads, because your ads can appear the day your campaigns go live. Most of our trades clients see their first tracked enquiries within two to three weeks, once the account, tracking and landing pages are set up. Unlike SEO, you do not wait months to see results.
Are PPC contracts month to month or fixed term?
Ours are month to month. You can cancel with one month’s notice and there is no long lock-in. We would rather earn your business every month with results than tie you into a contract you cannot leave.
How is a trades-only PPC agency different from a general one?
A trades-only PPC agency already knows how your customers search, which keywords bring real jobs, and which ones waste money on price-checkers. We have run paid search for trades and home service businesses for nine years, so your budget skips the learning curve a generalist would spend it on. That focus means a lower cost per lead and more booked work.
