Google Ads That Turn Ad Spend Into Booked Jobs
We run Google Ads for roofers, solar installers, plumbers, electricians, builders and cleaning companies across Ireland & the UK.
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★ 4.9/5 on Google
from verified trade owners
120+
Trades Scaled
9/10
Clients Renew
Recent Success Stories
950
Leads in the last 3 months
- Google Ads
- SEO
- Web design
Going Solar
New website, Search, Display and YouTube ads, plus local SEO took monthly leads from 30 to 250.
886
Leads in the last 3 months
- Google Ads
- SEO
- Web design
NuSolas Energy
Body: Site speed fixes, rebuilt tracking and a restructured Ads account tripled monthly leads while cutting cost per lead.
317
Leads in the last 3 months
- Google Ads
- SEO
- Web design
Unique Electrical
Body: Registered Dublin electrical contractor. Paid search built around rewires, fuse board upgrades, EV chargers and periodic inspections.
Real Accounts. Real Screenshots.
Search Console
Recent Results
Google Ads
Recent Google Ads
Map Pack
Recent Map Pack
The results above come from these trades businesses
Paying for Clicks, But Not Getting Jobs?
Most trades businesses come to us after a generalist agency. The ads ran, the budget disappeared, and nobody could say which euro produced which enquiry.
Generalist agency
- Optimises for clicks and impressions, in any industry they can win
- Broad keywords that burn budget on tyre-kickers and DIY searches
- Ads sent to your homepage
- A monthly PDF of platform metrics
- 6–12 month contract lock-in
Social Gravity
TRADES ONLY
- Optimises for enquiries and booked jobs, trades only
- High-intent service-and-area keywords from 9 years of trades campaigns
- Dedicated landing pages, designed and A/B tested by us
- Live dashboard showing spend, leads and cost per lead
- Month to month, cancel with one month's notice
Your First 30 Days With Us
Not our process. Your results, on a timeline.
Day 1
Free Audit
We show you where your budget is leaking, before you pay us anything.
Audit report
Day 7-10
Ads Go Live
Account, tracking and landing pages built. Campaigns launched.
Campaign status: LIVE
Day 14–21
First Leads
Calls and quote requests, each one tracked to the keyword that produced it.
New enquiry · tracked
Day 30
See Numbers
Spend, leads & cost per lead in your live dashboard.
Cost per lead
Four Google Ads Campaign Types, One Strategy
We use the full Google Ads platform, weighted to what actually produces enquiries for trades businesses.
Search Ads
Your business at the top of Google when someone in your service area searches for exactly what you do.
Local Services Ads
The Google Guaranteed badge above regular search ads. Pay per lead rather than per click, with reviews shown up front.
Performance Max
Automated campaigns across Search, YouTube, Gmail and Display.
Display & Retargeting
Visual ads that follow up with people who visited your site but didn't enquire.
Everything We Manage So You Never Have To
This is what “weekly optimisation” actually means inside your account.
- Keyword research
- Keyword expansion
- Negative keyword additions
- Ad copy split testing
- Bid adjustments
- Budget adjustments
- Quality Score improvements
- Geo-targeting
- Day-parting
- Scheduling
- Device bid modifiers
- Landing page A/B testing
- Call tracking
- Recording review
- Form tracking
- Conversion tracking
- Lead quality feedback loops
- Competitor monitoring
Google Ads For Your Trade
Simple Pricing, No Long Contracts
Start Ads
Manages up to €1,000/mo ad spend
- Search, Display & Performance Max
- Up to 2 landing pages
- Conversion & call tracking
- Weekly optimisation & reporting
Growth Ads
Manages up to €3,000/mo ad spend
- Everything in Start Ads
- Up to 5 landing pages
- Google Guaranteed (LSA) management
- Retargeting campaigns
Dominate Ads
Unlimited ad spend managed
- Everything in Growth Ads
- Unlimited landing pages
- Full multi-campaign coverage
- For dominating your local market
What Our Happy Customers Say About Us
Customer Reviews on Google
4.9 rating of 42 reviews
Far out and thank you for making my website on google top 10 ranks and sales haven’t been this great.
SOCIAL GRAVITY all the way.
The team very professional & genuine. It’s apparent that they are hard at work figuring out how to do more for your company.
I am impressed the way Social Gravity helps grow the business through various channels such as SEO, content marketing etc. Fahad & his team are simply amazing.
Thank you Social Gravity!
The social gravity team are great! They made me a great website that I am delighted with. As whole they are very patient, as I was slow to get some things done. But they worked through it with me the whole time. Very responsive to any issues I had and have great after care, post job! Which was nice to see!
Social Gravity for SEO and Adwords.
We have worked with Social Gravity on optimizing our website, SEO and Google ads. Thanks to their efforts they have increased our sales leads dramatically! Fahad and his team are very responsive and provide great results.
