Peak Accounting - Digital Marketing Case Study By Social Gravity

About Peak Accounting Solutions

Peak accounting solutions is a team of proficient and affordable accountants located in Dublin. They provide efficient and effective tax related services to clients across the city. Their trustworthy advisory services are renowned for its quality, having 10 plus years of experience they are one stop solution for all businesses.

‍How did Michael manage to maintain his revenue after Covid 19 Pandemic?

Problems

Marketing for Peak Accounting was all about word of mouth until last year. They were in the business for a few years and were getting customers solely through referral marketing. Social Gravity was a client of Peak accounting prior to taking them on board and providing them our marketing services.

During a conversation with Fahad after the pandemic and lockdown situation, Michael stated “ the new stream of income has significantly reduced after the lockdown and I really want to do something about it ”.

Solutions

Social Gravity stepped in the post covid situation and revamped their website to make it search engine friendly. We curated a content marketing strategy for them that was necessary to support the SEO campaign.

Within a period of 6 months, they started getting some enquiries through contact forms on their website and a few calls through Google My Business.

‍Michael stated

”Since we can’t meet people face to face anymore, I was scared how referral marketing is going to work, but now I clearly see the growth of online traffic “.

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Results:

The revamped website attracted significant traffic, they got higher rankings by each passing day and the best part was that business was able to generate leads even when the lockdown situation prevailed in the country.

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