We market trades
for a living.
It’s all we do.

Social Gravity is a specialist marketing agency for roofers, solar installers, plumbers, electricians, builders and cleaning companies. We take full ownership of your marketing — in Google and now in AI search — so you can get back to running jobs.

Case Studies

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76%

more phone calls

3.2×

lead-to-job rate

120+

trades scaled

9/10

clients renew

We exist to take marketing off your plate.

Most trades businesses are stuck in the same cycle. Leads dry up, so you compete on price. You take low-value jobs to fill the calendar. Marketing gets squeezed into evenings and weekends — if it happens at all.

We started Social Gravity to break that cycle. We take strategic, consistent action on your marketing so your business gets found by the right customers, at the moment they’re ready to buy.

We believe local trades businesses deserve marketing that actually works: honest strategies, real ownership of the process, and results you can measure.

OUR MISSION
To help trades businesses grow their online leads, calls and revenue, and take back control of their marketing.

From one-person agency to a specialist team.

Social Gravity has spent years building one thing marketing that works for trades businesses. Here’s how we got here.

2018
Founded in Dublin

Social Gravity is founded in Dublin, helping local businesses get found online.

The Focus
Niching down to trades

We commit to one industry — & trades — and build the Digital Breakthrough Program.

Growing Up
Production team added

A Karachi production team and SG Studios join our Dublin base, expanding what we can deliver.

Today
Leading in AI search

We lead with AI Visibility, getting clients named in AI search alongside Google.

The values that run the agency.

Four principles that shape how we work with every client.

Ownership

We take full responsibility for your marketing and treat your business like our own.

Honesty

Realistic timelines, clear reporting and no empty promises. We tell you what we can and can't do.

Specialism

We work only with trades businesses, so we already know what gets results in your industry.

Staying ahead

We invest early in what's next — like AI search — so our clients move before their competitors do.

What it's like to work with us.

We run like an extension of your business — not a distant agency you chase for updates.

A dedicated manager

You get a real person who knows your business, your goals and your numbers — not a rotating ticket queue.

Clear, honest reporting

Regular updates and a live dashboard, so you always know what's working and where your leads come from.

No long lock-in

We earn the relationship every month. Realistic timelines, no pressure, and the freedom to leave on one month's notice.

We're building the AI-search era for trades.

Four principles that shape how we work with every client.

ChatGPT 248 mentions

Claude 186 mentions

Perplexity 322 mentions

AI Overviews 412 mentions

Copilot 98 mentions

Gemini 154 mentions

Named in

Your business

live across all 6

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The people behind your marketing.

When you work with Social Gravity, you work with a real, dedicated team — not a faceless agency or a rotating ticket queue.

Fahad Zahid

FOUNDER

Founded Social Gravity in 2019 and leads strategy across every client account.

Salman

Head of Operations

Keeps delivery on track across every client, deadline and campaign.

Philip

Studio Manager

Leads design and studio production — from websites to brand visuals and SG Studios.

Adil

Marketing

Drives campaign delivery and content across client marketing channels.

Fahad Zahid

Founder, Social Gravity

Fahad started Social Gravity in 2018 with a simple belief: local trades businesses deserve marketing that actually delivers — not jargon and empty reports.

Years on, that belief still runs the agency. Every system — from the Digital Breakthrough Program to the move into AI Visibility — comes back to one question: will this get our clients more of the right work?

“We treat every client’s business like our own. If it doesn’t make them money, it’s not worth doing.”

About Fahad

SG Studios

A Social Gravity company · Dublin 15

SG Studios is our video and podcast production studio in Dublin — and part of the Social Gravity group. It’s where we produce content for our clients, and where local businesses can hire professional studio space.

With five dedicated rooms — from a white cyclorama to a black podcast studio — it gives our clients something most agencies can’t: a real production space behind the marketing.

Visit SG Studios

What Our Happy Customers Say About Us

Customer Reviews on Google

4.9 rating of 42 reviews

Review us on Google

Sultan Nazir

They were great listeners and were open to feedback.

Kevin McDonnell

We were very happy with the work that they’ve done.

Michael Green

The vendor really wanted to understand my business.

Neha Agarwal

In the long run, I’m sure it’ll bring value to the market and the company.

Miranda Moran

I was impressed by how far our online presence designed by the Social Gravity team reached.

Ronan Short

Social Gravity has met all our requirements and really connected with us.

Finán Callaghan

Social Gravity were very well organized and easy to deal with. They were flexible and accommodating.

Soheil Ese

One of the most hands on team in delivering digital marketing services. I haven’t had greater experience in my digital and SEO even when I had in house digital employees.
Far out and thank you for making my website on google top 10 ranks and sales haven’t been this great.
SOCIAL GRAVITY all the way.

Jack Smyth

Got some content for my new website written from Social Gravity. They have professional writers & I highly recommend them.

Siddharth .jayakrishnan

The team at Social Gravity took the time to meet with me, understand my needs for a new website, then created a great site. Can’t ask for a better group to work with! Thanks!

Joe Brennan

I recently had the pleasure of working with Fahad and his team at Social Gravity Ltd. Their professional and can-do attitude made them feel like part of our team. They consistently went above and beyond to ensure our needs were met. One example of their exceptional work is the project they completed on our website goingsolar.ie. Their attention to detail and commitment to delivering high-quality results was evident throughout the project. I would highly recommend their services to anyone in need of top-notch support.

Finán Callaghan

I have been working with Social Gravity since the beginning of 2021 and my experience so far has been excellent. They are professional, responsive and very accommodating. Could not recommend their services enough.

Ronan Culkin

We have been using social gravity for over a year now and they have surpassed all our expectations. They targets set were far exceeded to the point all our leads are now self generated. Due to this we no longer need other sites so our total advertising budget is down but our leads have increased. Couldn’t recommend them enough.

Richard ODonoghue

Fahad did some fantastic work with my websites SEO and as a result I have seen my lead generation increase in the last few weeks. I would very highly recommend his services for any business. Thank you Fahad and Social Gravity

Conor Brown

Social Gravity has helped me grow my businesses with their website & SEO consultancy.

The team very professional & genuine. It’s apparent that they are hard at work figuring out how to do more for your company.

Naveed Danish

Smart, forward thinking team – ahead of the game always.

I am impressed the way Social Gravity helps grow the business through various channels such as SEO, content marketing etc. Fahad & his team are simply amazing.

Thank you Social Gravity!

Sean Foley

Amazing. What can I say. I was referred by a colleague of mine. I was very skeptical choosing an SEO company just like everyone else. Fahad & his team made a beautiful website for me. Of course that’s the easy part. Their team laid out a complete SEO plan for my company, then they DELIVERED. Its been 6 months now and we’re number 1 for most of the keywords we care about. Social Gravity & Fahad are the best digital marketing agency.

Farnan Culkin

Can not rate Social Gravity’s service highly enough. Their SEO work for our company have increased our leads beyond expectation where we no longer need any third party website to company for referrals.

Olu Geena

Fahad was very helpful in setting and running the SEO and google marketing for my business. He has a keen eye for detail and would carry you along every step of the way. I couldn’t have gotten this top notch service elsewhere

Mir Moran

I just wanted to share my experience of working with the Social Gravity. Team. I have gone from the daunting task of a self made website with really no online present to a professional website with lots of traffic and leads coming in. I can honestly say that dealing with Fahad and his team was so easy. They were very professional and they thoroughly researched my area of business making sure it was exactly what was needed. I can’t recommend them highly enough, Miranda

Paul Byrne

Exceptional service and I would highly recommend working with this team. We have worked with Social Gravity for a number of years now on SEO and Web projects. They provide high end work, great results and a super response at every step of the journey.

Darragh Ugarte

I got in contact with Fahad and his team, in the hope to create a website for my gym and online services.

The social gravity team are great! They made me a great website that I am delighted with. As whole they are very patient, as I was slow to get some things done. But they worked through it with me the whole time. Very responsive to any issues I had and have great after care, post job! Which was nice to see!

Nicole Martin

From the very first contact, Fahad was transparent about costs, timelines, and processes. He keeps us updated weekly, provides monthly ad performance reports, and introduced a CRM so we can easily track progress. Unlike other companies, Social Gravity gave us realistic timelines without pushing long contracts. We’ve been working with them for a while now and highly recommend their services.

Niall Kiernan

Social Gravity consistently delivers exceptional digital marketing results. Their team is highly organised, communicates effectively, and demonstrates a strong work ethic. I’ve been impressed by their ability to navigate complex projects, test different approaches and achieve impressive outcomes. If you’re looking for a dedicated and skilled digital marketing partner, I highly recommend Social Gravity.

Trevor Phillips

Fahad took time to understand our business and was always accessible to discuss our campaign. We would highly recommend
Social Gravity for SEO and Adwords.

Michael Stewart Byrne

It was a pleasure working with Social Gravity on digital marketing campaigns. Brilliant service from start to finish and look forward to working alongside them in the future!

Resolute Eng Group

Excellent service.
We have worked with Social Gravity on optimizing our website, SEO and Google ads. Thanks to their efforts they have increased our sales leads dramatically! Fahad and his team are very responsive and provide great results.

Synchronicity I

Fahid provided an excellent service in running a paid campaign for us on google. We intend to use his services again. Recommended. Oliver.

Jonathan O’Toole

Fahad was excellent to deal with and his expertise and amiable approach guided me through what was required to deliver precisely what I asked for and more to improve my company’s online presence and website efficiency. From my experience, I would highly recommend Social Gravity to others

Headquartered in Dublin.
Working across Ireland & the UK.

Wherever your trades business operates, our team delivers the leads and calls that matter.

Global Delivery · One Team

DUB · HQ ★ Dublin Ireland · GMT+0

LDN United Kingdom

KHI Karachi

DUB LDN KHI

Dublin ( Headquarter )
Ireland

Our home base. Strategy, account management, client relationships and SG Studios all run from here.

London
UK

A UK presence supporting our growing base of trades clients across Britain.

Karachi
Pakistan

Our content and delivery engine. The team that powers production across every client account.

76%

3.2×

120+

9/10

We exist to take marketing off your plate.